Official: Milan and Emirates announce the renewal of their sponsorship deal until the end of the 2022/23 season

1
The Milan jersey before Milan-Sassuolo at Stadio San Siro on December 15, 2019. (@acmilan.com)

Milan and Emirates will continue together as the Fly Emirates logo will keep being on the Rossoneri jerseys for at least three more seasons.

The Diavolo have been wearing the Emirates logo for the past 10 years and will continue to do so also for the next 3, as today it was announced that the deal between the parties was extended:

“Milan is delighted to announce the renewal of its sponsorship agreement with world-class airline Emirates until the end of the 2022/23 season. The Emirates logo will remain on the front of shirts for the senior men’s team, youth teams and for the Rossoneri Academy, which has been the case for the previous 10 years.

“The Milan and Emirates partnership brings together two leading brands with global ambitions, underpinned by shared values that include excellence, innovation, elegance and style.

“The announcement of the extension is the latest milestone in a long-standing and successful relationship between the Rossoneri and the Dubai-based airline. At the end of this three-year term, the total duration of the partnership will have reached 17 years.

Emirates and Milan. (@acmilan.com)

“Emirates first became a partner of Milan in 2007 and in the 2010/11 season the global airline took its place on the front of the club’s shirt, bringing the brand to prominence in the hearts and minds of millions of football fans all over the world.

“Emirates continues as a Principal Partner, the Principal senior men’s team shirt sponsor and Official Airline Partner of Milan. The new deal provides Milan with the opportunity to welcome new Principle Partners to the club’s growing partnership family, with space on the club’s first team shirt sleeve, training kit and women’s team shirts available independently for the first time.

Milan celebrating during Milan-Bologna at Stadio San Siro on July 18, 2020. (@acmilan.com)

Casper Stylsvig, Chief Revenue Officer, Milan: ‘We are thrilled to announce a 3-year extension to our relationship with Emirates, one that has truly stood the test of time. This renewal is a testament to the value both parties have brought to the table throughout this long term and collaborative partnership. The partnership of these two brands, with such strong international visibility, is an extremely powerful one. We are delighted to support Emirates in showcasing the excellence and quality of their experience all over the world. Coming out of a global pandemic, our new deal with Emirates has also allowed the club to redefine its partnership strategy, providing an increased sponsorship inventory and therefore greater potential for further commercial partners moving forwards.’

Flavio Ghiringhelli, Italy Country Manager, Emirates: ‘Milan has been a great partner for Emirates. With them, we have found a like-minded brand with the same drive and vision for delivering quality experiences and bringing the world together to celebrate a shared passion. We are delighted to renew our partnership, which demonstrates our long-term commitment to the club, and to fans of the sport in Italy and globally.'”

Subscribe
Notify of
guest
1 Comment
Inline Feedbacks
View all comments
Rosso Joburg
Rosso Joburg
10 days ago

Anyone know the figures here? Are we losing or gaining on this deal?