Sino-Europe: “Fassone will be Milan’s new CEO and Managing Director, step by step Milan will be on top again”

Marco Fassone looks on prior to the Serie A match between Torino FC and FC Internazionale Milano at Stadio Olimpico di Torino on August 31, 2014 in Turin, Italy. (Photo by Valerio Pennicino/Getty Images)
Marco Fassone before Torino-Inter at Stadio Olimpico di Torino on August 31, 2014. (Photo by Valerio Pennicino/Getty Images)

The new Chinese owners have confirmed through a statement that Marco Fassone will replace Adriano Galliani and Barbara Berlusconi and thanked Silvio Berlusconi.

The new era at Milan will have new owners and a new management as while Silvio Berlusconi will take an honorary role it remains to be seen what role – if any – Galliani and Barbara, who are currently acting as joint-CEO’s, will have with the new Rossoneri.

What’s clear however, is that Milan will have a new top man in charge and that is Marco Fassone. The Sino-Europe Sports Investment Management Changxing Co. Ltd group which will acquire 99.93% of Milan by the end of 2016, released an official statement today announcing the appointment.

“Beijing, 11th August – Marco Fassone has been officially appointed by Sino-Europe Sports as the representative of the team during the interim period, and will be the CEO and Managing Director of A.C. Milan after the equity transfer is completed,” the statement reads.

“Mr. Fassone served before as Managing Director for F.C. Internazionale Milan, and was earlier Managing Director of Calcio Napoli, and COO of F.C. Juventus. Mr. Fassone already shared some insights with Sino-Europe Sports providing several suggestions about the management of the team and the football culture in Italy. Sino-Europe Sports believes that an experienced manager is crucial for the success of the team, and this is particularly true for a giant like AC Milan. Mr. Fassone, after proving himself among several Serie A giants, is the best candidate for this position.

“Mr. Li Yonghong, president of Sino-Europe Sports, deeply values the glorious history of AC Milan. He is very optimistic about the sports industry in Europe and China and genuinely wants to support to bring back the glories to AC Milan. Mr. Li Yonghong is confident that Mr. Fassone is the best representative for the club and for the Chinese partner. Mr. Li Yonghong expressed his honor to have met Mr. Berlusconi last Friday in Sardinia, and wishes a wonderful cooperation to both sides. He also sincerely respects Mr. Berlusconi’s contribution to the team over the past thirty years.

Galliani and General Manager of AC Milan Barbara Berlusconi attends the inauguration of AC Milan's new purpose-built headquarters, Casa Milan on May 19, 2014 in Milan, Italy. (Photo by Marco Luzzani/Getty Images)
Photo by Marco Luzzani/Getty Images

“The Sino-Europe Sports Executive Director, Mr. Han Li, was a junior player for a Swedish football club, and engaged in the M&A business (Mergers and acquisitions) since 2002 in Europe and China. Therefore, Mr. Han is not only familiar with the football world, but also was able to gain experience in capital investment, with a deep knowledge of both Europe and China. He is also a fan of AC Milan. During the last two years Mr. Han has been responsible for negotiations with Fininvest.

“AC Milan’s future holding company is named ‘Rossoneri Sport’. Rossoneri, the name for the team as well as for the fans, owns the special honor and great attention. After the news of the acquisition was released, Chinese fans filled the online website with profound excitement and expectations for a great future. Sino-Europe Sports sincerely thanks Italy, China and the fans of AC Milan in the world for all the support throughout this process. Step by step, with the highest respect towards the Club, and while keeping genuine love for football, the team will be on the top of Europe again.”

The new Milan is taking shape and it will be very interesting to see how Fassone and the new Chinese owners do as the mission is take Milan back to the highest heights in anything but simple.

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Great News! Now we can start dreaming again! Forza Milan per sempre!


Another Baldie….okay,lights ,camera ,FORZA MILAN!!!


Hahaha! True, another baldie lol! But nooooo Barbara I love you marry meeeeeeeeeeee! I am almost the same age as Pato was! Okay, a little older, but I have the devillish boyish look! Btw, I hope the Boca guy does not gets his career stagnated if he comes to Milan – like Mauri, not playing much at all. There is only 3 space in the midfield. And seems like Monto will not be dropped. Kucka is a must. Bertolacci might get a chance to prove himself. And if Bona keeps playing in mid, then there will be very little game… Read more »


Ahem, are you gonna marry barbara for her squeeze box or her money?


I’m sure he wants all of the above!!


Yeah all of that :p


ROSONNERI SPORT,what a beautiful name

Milan Boy

The indicators are right, good tidings await our lovely milan.


build stadium step by step

Mathijs Savicevic

Brick by brick


Guys I seriously didn’t know who this Fassone guy is. Is he good? What has he done while he was at Inter merda, or Napoli, or Juve? Was he involved with the transfers while he was there?


Anyone can do better than galliani.


The new ceo looks like stone cold steve austin. That is all


Great! A new Milan is born with great achievement and success.


I recommend mr.fassone to put some wig, so we dont remember any pain from the baldie before :p


All the best to the new management. Hope they take A.C. Milan to great heights in Italy and Europe. Thank you Berlu for all Milan has achieved over the past 30 years. FORZA MILAN!!

Mr mark

Good news for all mlanista


yes I want to see my beloved acmilan back on top in few years time.