MILAN HAVE extended their deal with Fly Emirates, they announced this Monday.
After many flights and meeting, Milan Vice President Barbara Berlusconi has managed to agree a deal with Fly Emirates over the continuation of the partnership with Fly Emirates, their main sponsors. Today, in a joint press conference with Barbara and Fly Emirates’s CEO Sir Tim Clark present, they announced the renewal of the deal until the 2019/2020 season.
“This is an important day for AC Milan, the city of Milan, but also for Italy,” Barbara said in the presser on Monday. “An important international player such as Emirates decides, in fact, to invest with conviction in AC Milan and in Italy. We share many common values: quality, style, innovation, professionalism, and a winning spirit.
“Emirates, with its aircraft and infrastructure, connects the whole world. Also AC Milan, through the red-and-black passion, connects more than 370 million fans in all continents. I’d also like to underline the importance of the arrival of the A380 in Milan. An aircraft fitted with every comfort, technologically advanced and able to transport a larger number of people with less impact on the environment. This is news that is of great value and importance to our country,” she added.
The deal is believed to be worth €18m per season + bonuses (highest in Italy), bringing it to a total of €100 mil going into Milan’s coffers in the next five years. As reported by acmilan.com: In addition to the Emirates brand appearing on the front of AC Milan’s playing and training kits, the new agreement also includes branding within San Siro Stadium, The Emirates Lounge – a dedicated in -stadia hospitality suite, sponsorship of the youth team as well as a number of marketing rights.
“It’s a double celebration for Emirates as we deepen our relationship with this great city, heralding two iconic moments, the renewal of our AC Milan sponsorship and introduction of our dedicated A380 service to Milan,” commented Tim Clark. “It is only fitting that we are re-signing with Italy’s most well-known club, on the same day we land the world’s largest aircraft.
“As the most awarded football club in the world, AC Milan’s strong global appeal and ambitious approach to the game closely mirrors our own, making them an incredibly valuable partner for our brand. A global fan base, a commitment to quality and the ability to connect people are just a few shared values that have helped to make this partnership so successful over the last seven years.” Fly Emirates are also the sponsors of Arsenal, Paris Saint-Germain and Real Madrid.
Milan will be in Dubai later this month to face Los Blancos and Carlo Ancelotti for a friendly. As said by Sir Clark: “32.000 tickets were available for the Milan-Real Madrid friendly in Dubai, and they were all sold in less than 24 hours.”